Bob P.
Sought After Business Speakers - "mr. Marketing"
Professional Value
Bob is a business speaker who helps Fortune 500 marketing leaders design practical, ROIโfocused campaigns. He has delivered over 1,000 custom presentations across 26 countries, winning the 1999 International Marketer of the Year and earning multiple Clio and Silver Telly awards, demonstrating costโcontrol strategies that boost brand equity and customerโcentric culture.
Selected Clients
Executive Profile
Bob has been described as one of the most successful business presenters, marketers and speakers in the world. He is a speaking professional, not a professional speaker. He is CEO of a global business company working in the real world trenches every day. Bob has been delivering educational, motivational presentations to audiences for over 20 years. He is known for his dynamic delivery, meticulous presentation and practical, take-away advice.
With 30 years' experience as an international business troubleshooter; 87 Fortune 500 clients in North America, Europe, Australia; former CEO of a publicly listed company; sits on 6 company boards; President of the American Institute of Sales, Marketing and Management.
He is a specialist in a wide range of Leadership, Business and Marketing areas due to extensive global experience - Business Development, Marketing Strategies, Branding, Differentiation from Competitors, Cost Effective Marketing and Communication using "new media", Why 95% of Traditional Media advertising does not work in today's new environment ...and what does, Developing a Winning Mindset and a Winning Team, Creating a Customer Service driven corporate culture.
His team works with underperforming companies in evaluating the business from the front door to the back door including board and management structure, corporate culture, IP, tax strategies, product ranges, competitors, marketing and advertising, pricing and sales channels.
Winner of the "1999 International Marketer of the Year" (other winners include Steve Jobs, Jeff Bezos), joint winner of the "Clio" Award and 4 "Silver Telly" Awards.
Over 1,000 presentations to major corporations in 26 countries. All presentations are custom written to address clients' specific issues.
A selection of Bob's clients include:
- Corporate clients: Microsoft, AT&T, Ford, General Motors, BMW, The Coca-Cola Company, Pfizer, Citibank, Astra-Zeneca, Morgan Stanley, 3M, Mercedes Benz, Deloitte Touche, Shell Petroleum.
- Sports clients: Formula One motor racing, Legends Tennis with Borg, McEnroe, Skins Golf with Norman, Nicklaus, NASCAR, Evander Holyfield, Katarina Witt etc
- Consultant to: Fox Studios, Darling Harbour (Sydney) the world's 5th largest Olympic site.
Core Competencies
Business Development
Bob specializes in Business Development, focusing on dynamic leadership, corporate culture, and customer-centric teams.
He helps clients control costs, select the right markets, and differentiate from competitors to build a loyal customer base and increase ROI.
Marketing - General
Bob's expertise in Marketing - General involves utilizing new media and measuring effectiveness to maximize ROI.
He assists clients in differentiating themselves, overcoming price objections, and creating front of mind recall, emphasizing that the size of the idea is more important than the budget.
Customer Care, Service
Bob emphasizes the importance of Customer Care, Service in increasing brand equity, margins, and team morale.
He provides examples and simple applications to make companies more customer-centric, building team spirit and contributing to corporate growth and profit margins.