Dr. Fathy E.
Business Trainer
Professional Value
Dr. Fathy is a business trainer who helps hospitality training directors design and deliver customised eโmarketing and service marketing programmes. Has trained more than 10,000 government, private and multinational staff and created dozens of syllabi, policies and manuals for marketing management and frontโoffice operations. Primarily serving organisations in Egyptโs tourism sector across the regional market.
Selected Clients
Executive Profile
E-Marketing and Service Marketing PhD holder, I have extensive experience in various sectors, with more than 17 years of university teaching. Additionally, I have more than 20 years of experience in the field of tourism and hospitality.
Throughout my career, I have trained more than 10,000 trainees over 14 years, from both government and private sectors, as well as multinational companies. Notably, I held the position of Director of Training and Development at the British International Institute, Cairo - Egypt, where 90% of the students were non-Arabs.
I have designed and developed numerous programme syllabi, policies, manuals, and courses, and tailored training programmes for different sectors, including:
- Marketing Management
- HRM
- Hospitality Marketing
- Front Office Management
- GDS
- CRM
Core Competencies
Education & Training
Dr.
Fathy holds a PhD in E-Marketing and Service Marketing, with over 17 years of university teaching experience.
Innovation Consulting
Dr.
Fathy has extensive experience in training and development, having trained over 10,000 trainees from various sectors.
Marketing Modelling
Dr.
Fathy has expertise in marketing modelling, with a focus on designing and developing programmes for sectors such as Marketing Management and Hospitality Marketing.